美国葡萄酒项目的创始人艾琳·拉斯穆森(Erin Rasmussen)的任vwin德赢ac米兰务是改变中西部葡萄酒周围的对话。
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Erin Rasmussen spends a lot of time thinking about how people experience wine.

这位37岁的创始人和所有者美国葡萄酒项目vwin德赢ac米兰威斯康星州的使命是改变中西部葡萄酒周围的叙述。vwin德赢ac米兰拉斯穆森说:“人们在小熊维尼(Pooh-pooh),不要关注该国的任何地方,没人认为可以做好葡萄酒。”vwin德赢ac米兰

She launched American Wine Project in 2018 and reports strong reception. With the wines in a handful of retailers and restaurants in Madison and Milwaukee, Rasmussen is now exploring wider out-of-state distribution. She can currently ship to individual consumers in most states. She's not sure how people in Brooklyn or Denver or Indiana are discovering her wines, but she's extremely excited by it.

This summer, with the opening of a tasting room which will bear the same name as her label, she'll have more opportunity to persuade people that wine from Wisconsin is not what you think — in the best way possible.

美国葡萄酒项目葡萄酒瓶vwin德赢ac米兰
学分:Chris Hynes摄影 /标签设计摄于Shine United

在威斯康星州开设一家酿酒厂并不总vwin德赢ac米兰是该计划的同时,它最终证明自己是拉斯穆森无法忽视的呼唤。小时候,拉斯穆森(Rasmussen)和她的父亲在后院种了一些葡萄藤,尽管她说由此产生的葡萄酒“不是很好”,但在很小的时候就将她暴露于葡萄酒生产和农业之美:vwin德赢ac米兰“回顾过去,可能是让我抓住的事实是,您可以采取一些东西在地面上生长,是季节性的,然后从中制作出奢侈品。”

拉斯穆森(Rasmussen)最终在新西兰林肯大学(Lincoln University)获得了葡萄栽培的研究生学位,在实习期间辛苦酿造葡萄酒之后vwin德赢ac米兰Napa Valley。一旦她意识到葡萄酒行业是一个可行的职业前景,vwin德赢ac米兰拉斯穆森就被卖掉了,她的沉思“前往纳帕谷,或者,您知道,在退休的葡萄园里开了床和早餐,“不再是梦想的东西。尤文图 德赢

Erin Rasmussen的肖像
学分:格雷厄姆·伯库姆(Graham Burkum)

但是职业摊位索诺玛拉斯穆森(Rasmussen)将其描述为“试图使我的职业实现的精力”,最终带领她回到了家,这完全是不同的,但同样令人着迷的葡萄酒之旅。vwin德赢ac米兰

拉斯穆森(Rasmussen)归功于一位“出色的创意经理”,他鼓励她弄清楚自己真正想要的东西,突然发现:“事实证明,我想要的是创办自己的公司并用葡萄制作葡萄酒。”vwin德赢ac米兰在威斯康星州。

由于她在一个实验性的加洛葡萄园(Gallo Vineyard)上的工作,她已经对混合葡萄有所了解,她发现:“这些葡萄没有错。”实际上,她说,他们品尝了正常的品味,刺穿了长期以来的信念,即美国本地葡萄根本不好,与Vitis Visifera不同,Vitis Vinifera是一种常用的欧洲葡萄,用于制造诸如赤霞珠的品种,霞多丽, 和黑比诺- 以及葡萄酒界的主要葡萄。vwin德赢ac米兰拉斯穆森(Rasmussen)指出了禁酒令,这导致刚刚开始探索的美国葡萄品种的丧失。Vitis Vinifera的主导地位意味着即使是杂种也是本地物种和珍贵的欧洲物种之间的复杂杂交。

拉斯穆森,快速信贷其它混合赢emakers around the country for endeavoring to overcome the biases around wild grapes and better understand which grapes thrive where, is optimistic about the potential of this wine movement. And it's not just about an appreciation for grapes largely dismissed and discarded and a desire to redefine what the American wine industry looks like: For Rasmussen, it's about exploring new growing regions, which may serve to "outwit" climate change (Wisconsin doesn't have wildfires or an imminent water shortage what's looming in California, she points out), a love for regenerative farming, and a belief that the vineyard can serve as a complete eco-system.

Rasmussen and her fellow rebel winemakers in Vermont, Virginia, and California, are working with different climates, soils and conditions, so there's not a lot of room for real collaboration among them, but they've formed a community, nonetheless. "There are a couple of hashtags on Instagram that we tend to use: #vitisrebellious #indefenseofhybrids and #hybridlove."

拉斯穆森(Rasmussen)正在与他人合作的所有葡萄都由其他人种植,但目标是购买或租赁土地,以便她可以开始探索有关混合增长和的一些更大的想法生物动态农业

Rasmussen hopes to open her tasting room by June 1. The Mineral Point location, a former landscape nursery, will have lots of lush, green outdoor space complete with American-made vintage style lawn chairs. It's about an hour's drive from Chicago and an hour southwest of Madison, and Rasmussen is sanguine about the prospect of tourists.

从她在卡利斯托加(Calistoga)最喜欢的酿酒厂(一种压vwin德赢ac米兰倒性的可爱体验)中汲取灵感,这确实鼓励客人用飞行或一杯葡萄酒放松身心,而不是与邻居抗衡下一次品尝,Rasmussen说她会应用相同的概念对于美国葡萄酒项目,尽管vwin德赢ac米兰在截然不同的酿酒厂上的规模要小得多。拉斯穆森笑着说:“我不会赚300美元的赤霞珠,而且我不会收取45美元的品尝费。”

"But I can pour flights and have people take those flights to their seats and spend time with the people they came with and just enjoy themselves. That's the goal."

Rasmussen will debut a rosé this summer. It took her four weeks to figure out what to call the richly-hued pink wine with hints of copper and savory tasting notes. "Coming up with a name that sounds like the wine that creates a concept that the wine represents, that creates a feeling in the customer where they identify with that idea …" Rasmussen finally found the perfect name: Social Creature.